crypto: Liberdy: Digital Advertising Industry.

Liberdy is a project that develops the Data Management Platform (DMP), which is based on a decentralized blocking technology, and will allow users to earn rewards for using their personal data for advertising purposes. Given the fact that user data is not considered a "commodity", it does not allow them to be part of one ecosystem. In turn, advertisers suffer from lack of reliable data. These problems make the ecosystem ineffective. Liberdy plans to use the decentralization and transparency of blocking technology and General Data Protection Regulations (GDPR).
Liberdy utilizes blockchain technology and GDPR regulation to empower users to manage their data rights. By retrieving their data, users become equal partners in the online advertising ecosystem for the first time.Liberdy is a project that develops the Data Management Platform (DMP), which is based on a decentralized blocking technology, and will allow users to earn rewards for using their personal data for advertising purposes. Given the fact that user data is not considered a "commodity", it does not allow them to be part of one ecosystem. In turn, advertisers suffer from lack of reliable data. These problems make the ecosystem ineffective. Liberdy plans to use the decentralization and transparency of blocking technology and General Data Protection Regulations (GDPR).
Liberdy utilizes blockchain technology and GDPR regulation to empower users to manage their data rights. By retrieving their data, users become equal partners in the online advertising ecosystem for the first time.

The Biggest Obstacle In The Industry

As we all realize, the advertising industry has shifted to digital concepts. Changes in direction and infrastructure have been gradually over the years. In the last two years, statistics show rapid data generation growth. The total amount of available data has reached the highest point of 90 percent. If it is your headache, remember that similar growth will still happen over the next few years.

We are all aware of the fact that nothing plays an important role in the success of marketing operations. Although many business entities can maintain and exploit change, this amount is no different than Google and Facebook. These two technology giants have long dominated the industry. Not only dominate the data management industry, but also control the market.

However, what do we get in return? As a data creator, our contribution does not seem to be seen as an integral part of the equation, putting us in an unfavorable position. As they continue to increase and generate profits with our business assets, we get nothing from them.

Solutions Offered by Liberdy

The source of this problem is that there is no key player in the industry that sees our data as a commodity. To solve this problem, the company has built a brilliant solution. Liberdy has developed a decentralized ad supported by the latest technology, Blockchain. Using smart ethereum and token contracts that meet ERC20 to support the entire process, this solution offers more than just meets the eye.

The Liberdy platform was created specifically to change the way industry sees data in equations. The Company also aims to give users the opportunity to be compensated for the contribution of their data. The platform, using the convenience of applications to operate, is specifically designed to address the following key challenges:

Inaccurate Data

While this may not be a big problem for users in general, adverse mismatch for advertisers. Liberdy offers a plaform that not only provides a lot of data for a fee, but also ensures its accuracy. Any data collected is not only stored in the system, but will also undergo a series of verification processes. The result is nothing but reliable data that credibility and accuracy are second to none.

Data as

Owner of Commodity Data is harmed for one reason. The personal data they produce is never considered a commodity. Thus, users can not be considered as part of this industrial ecosystem. Liberdy and his platform changed that. By being seen as a commodity, users can now benefit from the ownership of their data. Take back control of your data, and visit http://liberdy.io for more information.

The Liberdy Ecosystem

Get rewarded for data you've shared with Google, Facebook and AmazonControl controls from the information collected. Access the advanced rebate platform

Generate new revenue streams Increase your user data Make most of the GDPR rules

Easily integrates with your preferred DSPTap into a rich international data wareAccess based data approval for approval of verified data on blockchain

GDPR - Data Protection Act

The European Union (EU), in an attempt to limit the monopoly power of data, has enacted a new privacy law. This bill is the key to our solution because it recognizes that the user is the legitimate owner of its data and that, starting from May 2018, the company must provide a copy of the data, free of cost, in electronic format. This change is a dramatic change in data transparency
and empowerment of data subjects, which apply to all data collected by online companies. Liberdy is the perfect solution for GDPR compliance, as our new economy allows us to easily obtain user consent to share their information with potential advertisers. As a result of the new regulations, data extraction is now easier than ever and our goal is to be central to all GDPR data being exported.

GDPR Terms

The user is the legal owner of the data
Users must approve the use of their data
Data must be portable for extraction in electronic format

This is the right time, as Liberdy takes advantage of Blockchain's technology and regulatory advantages GDPR to disrupt the digital advertising industry

THE BENEFITS OF LIBERDY CHANNEL TO ECOSYSTEM

For publishers Enhance user data securely
Take advantage of GDPR rules
Generate new revenue streams

For the users

Offer rewards for data already shared with Google, Facebook and Amazon
Take control of the information collected
Access the advanced rebate platform

For advertisers

Log into a rich international data warehouse
Access top-approval-based data
Benefits from verified data on blockchain
Easily integrates with your preferred DSP

Product Stream

Liberdy has developed a decentralized Data Management Platform on blockchain that group, manage, protect and verify data. Our solutions work seamlessly with existing digital advertising ecosystems, addressing their need for reliable data by ensuring transparency and accuracy.
Liberdy APP - application that manages all user interactions with Liberdy Data Platform. This app is responsible for extracting, verifying and uploading user's personal data. This app also serves as a wallet that manages tokens, balance, and rewards.
Liberdy Data Platform - responsible for interaction with users and management of data import process. Segmented data, taxonomy created, and stored in DMP. Advertisers bought segments from DMP.
Demand - segmented data sold to relevant entities in the Adtech industry

LIB Utility Token Flowv

The currency of the Liberdy ecosystem will be the LIB token. There will be a fixed (not inflating) supply of 1,000 million LIBs for this purpose. Our users get 85% of tokens received from advertisers who purchased their segmented data.

On our platform, users are compensated based on their level of engagement with Liberdy platforms and communities. There are two levels of engagement - Basic Users and Power Users:

Basic Users - limited to share their data from Facebook, Google and Amazon with advertisers on an ongoing basis. They get an LIB when an advertiser buys the segment to which they belong. As part of our sophisticated targeting capabilities, they offer discounted products through advanced rebates and cashback modules.
Power Users - Power users understand the power of accurate and detailed data and therefore sign up for automation services that will speed up their earnings by adding additional devices and data from ALL sources supported by GDPR. By opening this feature, Electric Users increase their chances of being targeted because they offer more accurate and detailed information.
Advertisers buy segmented data from Liberdy Platform. Each transaction is registered in the backchain and the money is automatically transferred to the user in the related segment through a smart contract. Advertisers can also launch Rebate and Cashback campaigns to targeted audiences and offer users special offer tours on their products.